AMARO is nominated for the Ebit prize in two categories


We are constantly working to deliver an outstanding service: in our products, communication channels, super express deliveries and, mainly, in the relationship with the customer. You are worth gold for us! That is why it is a great satisfaction to be participating in the Ebit prize for the most liked stores of 2017! We are competing in two categories this year: "loja diamante" (stamp that only the brands with exceptional service get) and "moda e acessórios".

If you haven't heard about it before, the Ebit prize recognizes online stores that played an important role in the market during the past year. It is the most traditional awards in this segment here in Brazil! Many different criteria are taken into consideration, among them: technical evaluation, answers to the polls by the customers, and popular vote.

That is why we've decided to share more with you about our customer service work. Either through our Guide Shops, Customer Care or Logistics, that is constantly working in order to ensure that the purchases arrive as early as possible at your house, we have a team that is always working to achieve excellence.

By the way, if you like the brand and have already tried one of our services, what about helping us with your vote? All you have to do is click on the button below, select AMARO in the categories loja diamante and moda e acessórios and click on the green button votar. It won't take you more than two minutes!


Leading our Customer Happiness team, Bruno Cerqueira is responsible for the management of a team that is in direct contact with the clients - either through the telephone, e-mail, chat or also through the personal stylists. The proof of this team's dedication? Take a look at the following data:

In 2017, our average Ebit evaluation was 93%.

The average wait for the beginning of phone assistance was of 60 seconds and, for the chat, of only 43 seconds!

On average, the phone calls didn't last more than four minutes and the conclusion of the service made in 20 hours (considering return and delivery issues, among other more complex situations).

Regarding the average satisfaction in the service, our chat had 95% and the email 94% positive ratings.

And do you know what are the most valued factors by our consumers regarding the service at AMARO? Ninety three percent of the people mentioned the ease in the buying process, 88% valued the on time delivery, and 87% the quality of the handling and delivery of the products.

It is extremely rewarding to see a big issue for the client being resolved with efficiency. Empaty, focus, agility and a good communication are essential pre-requisites for an efficient and effective Customer Care.

In addition to the Customer Happiness team, who also plays an important role in the relationship with the customer, is the logistics team. The German settled in Brazil, Caspar Wolf, is the responsible for the management of the team that organizes deliveries in record time for you.

Good leaders and a trained and motivated team make all the difference. We are always focusing on automated, scalable and understandable solutions in order to reduce complexity. It is important that every member of the team understands the urgency of the operation, always focusing on the client.
— Caspar Wolf, Head of Logistics

Last but not least, our amazing Physical Retail team, responsible for the service, operation and expansion of our Guide Shops. The person behind the thirteen adresses spread among São Paulo, Rio de Janeiro and Curitiba, is Daniel Milaré, who shares more about the omnichannel experience offered by AMARO (did you know that, at our Guide Shops, you can try on clothing and accessories, finish your purchase online and even receive the items at your house in no more than 2h30*?).

We are focused on always offering the best experience that the customer has seen, starting by extinguishing the least convenient processes in retail, such as lines, and also by simplifying the return and exchange process. Shopping at the Guide Shops is an excellent example of how AMARO is changing the way Brazilian women consume fashion.

*available for purchases with the payment approved by 7pm, exclusively in the city of São Paulo.

So, do we deserve this prize or not? Don't forget to leave your vote and thanks for the support!